As the UK’s Apprentice winner courts controversy, Ms Angelica Kavouni offers her view from her seat on their expert panel


There has been a great deal of criticism surrounding this year’s Apprentice winner, Dr Leah Totton and her business plan.  During the filming last October I knew then that if she won, it would cause more than a ripple of a media storm, especially in the wake of the Keogh report and lack of regulation debate.

Clearly an intelligent women, Leah’s idea of a chain of injectable clinics probably looked good on paper – and I’m sure the numbers she presented made Lord Sugar’s decision a great deal easier, however her plan does carry some glaring flaws.

There were some encouraging points, such as that she will seek to employ only registered nurses and physicians and also ensure that all industry regulations and policies are followed…

…BUT the key to the success of her plan was to charge ‘bottom dollar’ for treatments in order to drive a larger number of clients through the door.  Sadly the ‘high volume low cost’ Easy Jet type of financial model cannot be applied to any part of the medical industry, and this includes the aesthetic/anti-ageing genre.  It serves to trivialise an industry trying desperately to regain respectability after years of controversy.

In addition, the majority of those seeking anti-wrinkle and filler procedures do not make their choice of practitioner on cost alone – price is probably last on their list.  Upper most in their selection process are practitioner qualifications, proficiency, reliability and peer endorsement.

It will be interesting to follow Leah’s journey and I wish her success, but I think both she and Lord Sugar will need to take some very specialist guidance if her plan is to work.


About Ms Angelica Kavouni FRCS EBOPRAS Cosmetic Surgeon

Ms Angelica Kavouni MD FRCS EBOPRAS With a wealth of experience in private practice spanning 15 years and a regular TV, online and print media contribution, Angelica has secured her place as one of London’s prominent cosmetic plastic surgeons. Angelica has developed a reputation for her signature natural result Career Facelift® which blends minimal procedures with state-of-the-art anti-ageing treatments.  Her expertise also includes post pregnancy breast and body contouring and vaginal rejuvenation. Angelica is committed to safety and standards and her attention to detail is legendary. The Kosme Skin Clinic …where anti-ageing professionals and state-of-the-art skin rejuvenation meet Kosme Skin Clinic is a unique skincare destination. Not only a stand-alone non-surgical unit housing state-of-the-art solutions for all skin issues, the Kosme Skin Clinic acts as an invaluable adjunct to the surgical facility also based at 129 Harley Street. Our experienced aesthetic nurse practitioners work to Medical Director Ms Angelica Kavouni’s own exact standards, delivering high-end care to all patients. Def: Kos-me…preservation, restoration, or enhancement of natural appearance Ms Angelica Kavouni GMC: 4002006 129 Harley Street London W1G 6BA t: 020 7486 9040 w:
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